Viral Ad Teaser for 'Bullet Train' Action Movie - Full Trailer in March

Bullet Train Viral Ad

"You put peace out in the world, you get peace back." Take a look at this. Sony has quietly released a little viral marketing ad for an action movie arriving his summer called Bullet Train. Yes, it's set on a bullet train, which almost makes me feel like we're in the 90s waiting for the next kick ass train action movie. The ad is for a fictional train line in Japan called "Nippon Speed Line" or NSL, with some stunning footage of the train in Japan. It ends with a shot of a beat up Brad Pitt taking a rest in what looks like a slight break in the action. The plot involves five assassins aboard this train who discover their missions all have something in common. "Join us for a truly unforgettable experience with a new way to travel: tranquil, comfortable, and fast." The ad also hints that the full trailer for Bullet Train is debuting on March 2nd, an the NSL website has a huge countdown time on it, too. I'm a big fan of these kind of surprise, early hype marketing moments. Can't wait to see more - as this usually means the studio is confident and excited about it as well. ›››

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